AiDRIAN:

AI-driven tool that detects potential fraud
to secure your business

In today’s rapidly evolving digital landscape, businesses face an increasing threat of sophisticated fraud attacks. From identity theft to account takeovers, the financial losses and reputational damage can be devastating. AiDRIAN provides a robust solution tailored for the Indian market, ensuring your business stays protected..

Introducing AiDRIAN

AiDRIAN is an advanced potential fraud prevention platform powered by cutting-edge AI and machine learning technologies. Developed by Experian, AiDRIAN offers a comprehensive approach in detecting potential fraud in real-time, helping businesses protect their assets and enhance customer trust.

How does AiDRIAN Work?

AiDRIAN seamlessly integrates with your existing systems to provide an all-encompassing potential fraud prevention solution.
Here’s how it works:

Data Collection

AiDRIAN collects
device and
application data
from various
touchpoints.

Device Profiling

It analyzes over
150 device
attributes to create
unique device IDs
and detect
anomalies.

Machine Learning Analysis

AiDRIAN’s AI-driven
engine evaluates
application data
and device data in
real-time to
identify suspicious
patterns.

Decision Making

Based on the
analysis, AiDRIAN makes accurate
recommendations
to accept, decline,
or refer
transactions for
further review.

Continuous Improvement

The system
continuously learns
from new data,
adapting to
emerging potential fraud
tactics to stay
ahead of fraudsters.

How can AiDRIAN help?

Powered by device intelligence data, Machine Learning technology and a reliable flexible rule engine, AiDRIAN delivers potential fraud prevention and seamless consumer experience, while helping boost revenue and reduce costs. An intuitive case investigator, with link analysis and customisable dashboard, accelerates accurate manual reviews.

 

Spot potential fraud pattern

  • Device Profiling:

AiDRIAN analyses multiple attributes and over 150 device data points to identify potentially fraudulent activity, and accurately assigns a Device ID.

Automate rules

  • Flexible Rules Hub:

Create, update and test your own rules based on current and historical transactions and integrate custom data. Use ‘silent mode’ to test new rules in a live environment.

Increase revenue

  • Fraud Miner:

A customised Machine Learning model that can tell the difference between good customers and potential fraudsters. Retrained every two weeks, it become more and more accurate over time.

Custom dashboard

  • Case Investigator:

Access transactons for manual review with user-defined widgets and customisable dashboard. Filters, visualisation and map view help speed up investigations dashboard.

Get in Touch

Ready to safeguard your business with AiDRIAN? Contact us today to learn more or schedule a demo.

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